I’m a big fan of radically transparent companies. Buffer and Ghost come to mind.
While trying to start my own online business, I want to do the same from the very start. So, that starts today!
I’ll review key metrics from the past month to see how things are going.
Dashify is a WordPress plugin that’s still pending review before it’s listed on WordPress.org, so of course it’s going to be 0 this month.
| Dashify, active installs | 0 |
| Dashify, monthly revenue | $0 |
| Twitter followers | 36 (+8) |
| undo.studio posts | 7 (+2) |
| johnjago.com posts | 4 (+3) |
| gaozhang.co posts | 0 |
| Random people contacting me because of my blog posts | 0 (-1) |
Some numbers are leading measures, which is like input that I control, while others are lagging measures, things that come as a result but that I can’t necessarily control what it will be. I’m mixing the two because in these posts, I plan to only keep track of numbers that mean something to me. For example, number of website visitors to my blog isn’t something that I particularly care about right now. Instead I care about the number of people that reach out as a result.
In the future, I may start keeping track of both inputs and outputs for fun, to see how much time put into a certain thing brings what kind of results.